BTO – Buy Tourism Online 2011 was completely SOLD OUT for the 4th consecutive edition.
2,947 participants, 5,123 in attendance, 176 spokespersons (44 in 2010), 91 events, 108 accredited journalists, 160 students and bloggers. Many thanks to ObiettivoTre at the Speed Date 31 Online Portals; to the Exhibitors Club 34 companies; the most-Tweeted hashtag in Italy on December 1 and 2 #bto2011, debates, keynotes and 18 hours of recorded interviews in the Main Hall.
A big big special thanks to Roberta Milano
A big special thanks to Laura Valerio, Cristina Ambrosini and Max Ventimiglia.
The most admired: Mafe de Baggis; the one with the longest beard: Funky Professor; the most fastidious: the bloggers; the chilliest: Rossella Ceccatini; the most Chinese: Xialing Niu and Li Jing; the meanest: Telecom Italia; the most sold out: Giorgio Tave[rniti]; the nicest: Edoardo Colombo; the best: Basilicata; the one with the future in his hads: Ivano Fucci; the most Indian: Manish Kalra; the best surprise: Syusy Blady; the most satisfied: Paolo Chiappini; the one with the blackest hair: Mirko Pallera; the most “out there”: Dominique Guinard; the most key speaker: Daniel Edward Craig; the most professional: the ones from H-FARM; the reddest hair: Miriam Bertoli and Rita Salvatore; the most outspoken: Paolo Bongini; those who we have [perhaps] forgiven in the end: the friends of Google; the one that doesn’t seem to have to do with anything: Cisco; the most: Monica Fabris; the most creative: Paolo Iabichino aka IABicus; the most wedding factory: The Knot; the tastiest: Swiss chocolate; the most in love: gallizio; the richest: Elisa Valguarnera; the most patient Cecilia Gennai; the most personal branding: Alberto Castelvecchi; the most timid: Groupon; the most anticipated: the search PhoCusWright; the most Pixar: Maria Grazia Mattei; the best problem-solver: Marino Togni; the laziest: EV1_BTO and EV2_BTO; the most missed: Stefano Quintarelli; the biggest group in attendance: the friends from Umbria; the most technical: Expomeeting; the most happy at the end of it all: the Crews; the most appetizing: Lo Scalco….
All this and much more made up the 4th Edition of BTO – Buy Tourism Online, the event dedicated to the operators of the tourism and hospitality industry, to those who bear the collective interest in mind, to those who govern the regions, to those who research, study, work, or will work.
Above all BTO – Buy Tourism Online spoke for two days to those who wish to continue to improve their skills and understand and interpret the advantages of innovation.
SAVE THE DATE
November 29 and 30 2012 in Florence
The 5th Edition of BTO – Buy Tourism Online


